Overview Grade Level :
Location :
Islamabad
Last date to apply : 17th Sept, 2025
What does ‘Stream Head Brands - Jazz Lifestyle Ventures' do?
Analyze brand positioning and consumer insights
Shape and communicate our vision and mission
Lead the development and execution of Brand Strategy based on the Business Objectives & Strategy
Work as a part of the product team to develop the right brand initiatives and communications
Develop and implement brand strategies and marketing campaigns
Translate brand elements into plans and go-to-market strategies
Lead creative development to motivate the target audience to "take action"
Ensure brand consistency across various marketing initiatives and channels
Oversee UI / UX of apps and new product journeys
Plan, execute and optimize online marketing campaigns across various platforms
Utilize range of performance marketing techniques including PPC, SEO, Programmatic and retargeting et al
Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and touch points
Develop testing plans for creative, messaging and landing pages to improve KPIs
Implement data driven adjustments to improve conversion rates and reduce customer acquisition costs
Ensure excellence in all brand related activity, while continually challenging the status quo to drive actionable insights which will fuel our brand's growth
Monitor and analyze market feedback and adjust marketing communications
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor and analyze brand performance metrics to evaluate campaign effectiveness and make data driven decisions to optimize brand strategy and campaigns
Keep upto date with industry trends, competitor activities and customer preferences to continuously improve brand indicators
Conduct market research to identify customer needs, trends and opportunities and align all marketing activities accordingly
Monitor market trends, research competitors' activities and evaluate its impact on the brand
Manage Brand's presence across various touchpoints specifically digital / social to create relevance within the intended audience
Build the team for performance and growth
Coordinate with external agencies and partners for brand promotion
Budget management along with Agency performance
Manage budgets for marketing communications activities in close collaboration with all relevant stakeholders
Ability to manage creative partners and their management, while developing and maintaining relationships with key stakeholders both external and internal
Collaborate with cross functional teams to develop and implement marketing campaigns that align with the brand strategy
Quarterly / Annual Reviews with insights and clear-cut action plans
Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
Requirements
Degree in Marketing / Communications / Business or equivalent
Minimum of 8+ years relevant Marketing or relevant experience
Demonstrated ability to assist in developing and executing a comprehensive brand strategy
Experience of working in a tech / start-up / gamingtech / insuretech / healthtech / educationtech portfolios coupled with understanding of telecom market
Experience in managing end-to-end digital performance marketing campaigns
A thinker with deep understanding of 3 C's (Consumer, Customer, Competition), trends, practices, information, and insights impacting the business, enabling sound decisions to be made
Experienced in working closely and effectively with teams and stakeholders. We need people who know the value of building relationships and the ability to support at all levels of an organization
Excellent interpersonal, verbal, and written communication and presentation skills are required
Strong skills in critical thinking, data analysis and identifying and communicating marketing and audience-led insights
Strong project management skills with the ability to manage multiple projects and priorities simultaneously
Strong conflict management skills to manage multiple stakeholders
Strong understanding of digital products and a demonstrated ability to leverage digital tools and platforms is preferred
A creative individual with a strong flair of innovative ideas for content creation for platforms
Benefits Why Join Jazz?
As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 70 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
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Head • Islamabad, Pakistan