Brand Manager

Brand Manager Alm Human Resources International, Pakistan

Manage the life cycle of the process by advertising, promoting, and communicating the designated brand. Implement brand strategy and create a master plan for the brand to help achieve that plan. Build relationships with various media channels. Coordinate with all functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing plans for each assigned title. Develop marketing, sales, editorial, and financial plans for the product line. Conduct market research, identify, and track market trends in the company's industry. Produce competitive analysis materials comparing the product with its key competitors. Assist in monitoring brand health metrics and support the development of new brand tracking across businesses. Manage budgets and finances related to marketing campaigns. Job Specification

Analytical ability, written and verbal communication skills, good interpersonal skills, result-oriented, and a good team player.

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