Marketing Administrator

Overview

Contour Software has grown from a dozen people to over 2,000 staff across 3 cities in less than 14 years. As a subsidiary of Constellation Software Inc., we are part of a global enterprise software conglomerate with employees and customers in 100+ countries. We offer market-leading, vertical-market enterprise solutions across more than 100 industry domains. Contour employees in Karachi, Lahore & Islamabad support CSI divisions worldwide.

Position Summary As a Marketing Administrator, your primary responsibility will be to support the marketing department by improving data quality and executing various marketing initiatives. You will play a crucial role in ensuring accurate data management within Salesforce, executing email campaigns, keeping our customer website up to date and preparing basic monthly reporting.

Responsibilities

• Target Market List : Collaborate with the marketing team to develop and refine target market lists based on specific criteria and segmentation. Utilize available data sources and tools to identify and update target accounts and contacts.
• Data Quality Improvement : Take ownership of data management within Salesforce, ensuring accurate and up-to-date information for leads, contacts, accounts, and opportunities. Regularly review and cleanse data to maintain data integrity and reliability.
• SFDC Maintenance : Manage and maintain Salesforce data, including creating and updating records, monitoring data quality. Collaborate with the sales operations team to align processes and optimize Salesforce usage for marketing needs.
• Email Campaigns (Set up) : Support the execution of email marketing campaigns by setting up and configuring email templates, creating email lists, segmenting audiences, and scheduling email sends. Ensure accurate tracking of email performance and monitor campaign metrics.
• Customer Website Updates : Assist in creating, updating and maintaining pages within the customer website as necessary.
• ABM Campaigns (List Work, SFDC Campaigns) : Assist in Account-Based Marketing (ABM) campaigns by performing list segmentation, data analysis, and target account research. Collaborate with the marketing team to coordinate ABM campaign activities, including the creation of personalized messaging and content.
• Administrative support : Provide general administrative support to the marketing team, such as scheduling meetings, organizing files, managing marketing calendars, and assisting with marketing-related documentation and presentations.

Competencies

Qualifications

Benefits

Disclaimer : At Contour, we attribute our success to the unique contributions of our diverse staff. We’re committed to fostering a culture of respect that thrives on the varied perspectives and experiences of all individuals we recruit, employ, promote, and compensate. Since day one, we’ve adhered to a policy that champions a work environment honoring the worth and dignity of each person while being free from all forms of employment discrimination. In our continuous effort to promote inclusivity, we extend our commitment to individuals with special needs by providing reasonable accommodations. We actively encourage qualified individuals with special needs to apply for openings. Should you require assistance in completing the application process or have inquiries regarding special facilities, please contact our HR team. Your unique talents and abilities are welcomed and valued here.

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