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Trade Marketing Supervisor - Karachi

Trade Marketing Supervisor - Karachi

GSK plc, , Pakistan, Pakistan
9 days ago
Job description

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems. Our diverse portfolio consists of vaccines, specialty medicines, and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

The Trade Marketing Supervisor role is a key opportunity to drive commercial excellence and impact customer engagement across Pakistan’s dynamic trade landscape. You will be responsible for implementing and executing trade marketing strategies, supervising a team of Trade Marketing Executives, and ensuring seamless alignment between field execution and business strategy.

This position reports directly to the Trade Marketing Manager, serving as the operational bridge between strategy and on-ground execution. Success in this role demands proactive leadership, commercial acumen, and a passion for developing people and driving business growth.

Key Responsibilities

  • Develop and implement trade marketing strategies and campaigns to achieve business objectives.
  • Achieve monthly, quarterly, and annual sales targets for assigned region and trade universe.
  • Supervise and support Trade Marketing Executives, ensuring effective execution of plans and continuous professional growth.
  • Key Account management across LMT / IMT, Chain, Retail and Wholesale Universe.
  • Manage relationships with distributors and pharmacies to ensure effective execution of trade marketing initiatives.
  • Monitor and analyze market trends, competitor activities, and sales data to identify opportunities for improvement.
  • Collaborate with sales & marketing teams to maximize brand visibility and product availability in trade channels.
  • Ensure on‑shelf availability of must‑keep SKUs and negotiate opportunities for display enhancements and promotions.
  • Initiate and execute collaboration with Trade Customer Universe for their upskilling (Good Pharmacy Practices).
  • Prepare regular reports and present insights regarding campaign performance and market activities.
  • Initiate, execute and lead any trade customer related campaigns, activities and drives as per function strategy.
  • Lead, coach, and develop team members / distributor resources to build long‑term commercial capability and succession strength.
  • Ensure compliance with GSK Ways of Workings.

Basic Qualifications

  • Bachelor’s degree in business, marketing, or a related field. Master’s degree is an advantage.
  • Minimum 3 years of experience in trade marketing, sales, or related roles. (In Pharma, Consumer Health or FMCG)
  • Demonstrated experience in people management is mandatory.
  • Strong communication and relationship‑building skills.
  • Ability to analyze data and develop actionable insights.
  • Proficiency in Microsoft Office tools (Excel, PowerPoint, Word).
  • Fluent in English and Urdu.
  • Preferred Qualifications

  • Experience in the Trade Marketing specific roles in pharmaceutical or healthcare industry.
  • Proven track record of driving business growth through trade marketing strategies.
  • Familiarity with trade marketing tools and techniques.
  • Ability to work effectively in cross‑functional teams.
  • Strong organizational and project management skills.
  • Willingness to travel within Pakistan as needed.
  • This role is based in Karachi, Pakistan and requires on‑site presence. Hybrid working options may be available depending on business needs.

    Ready to make a difference? Apply today and join us in shaping the future of healthcare in Pakistan!

    Why GSK?

    Uniting science, technology and talent to get ahead of disease together.

    GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas : respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

    People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

    You may apply for this position online by selecting the Apply now button.

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