Digital Marketing Manager

We are an innovative and technology focused business within the Education sector and are looking for a highly ambitious and motivated Digital Marketing Freelancer. You will be part of a growing technology driven enterprise that is creating a global education platform for students and teachers to connect seamlessly. We are seeking a sharp individual that understands and appreciates technology, and encompasses good business acumen and corporate skills. Main Responsibilities Websites :

Developing and maintaining company website copy. Google Analytics

• Reporting, analysing and interpreting statistical web data. SEO
• Developing strategies to increase the number of visitors to the websites. Identify, implement and evaluate content, promotion, engagement and conversion strategies to maximise growth. PPC -

Initiating & monitoring sponsored online advertising to appear alongside organic results. Analyse key metrics and tweak strategies as needed Social Media –

Managing all social media accounts and social paid ads. PR –

Managing PR and Media relations, contacting influencers. E-Newsletters

– Managing weekly newsletter campaigns (html) Graphic Design

– working on both digital and other marketing materials Photography

Managing and writing content for our blog. Knowledge & Skills : Adobe

InDesign and Photoshop Google Analytics, PPC, SEO

tools WordPress, Mailchimp The candidate we are looking for needs to have : 2 years experience in a digital marketing role and working with social media Good knowledge of Microsoft Office : Excel, PowerPoint, Word and Outlook Understanding of SEO techniques The capacity to prioritise whilst working across multiple projects. A keen interest in new technologies / software and changing online platforms. Job Specification

2 years experience in a digital marketing role and working with social media Good knowledge of Microsoft Office : Excel, PowerPoint, Word and Outlook Understanding of SEO techniques The capacity to prioritise whilst working across multiple projects. A keen interest in new technologies / software and changing online platforms. Education Management - Rawalpindi, Pakistan #J-18808-Ljbffr