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Marketing Specialist – Pakistan

Marketing Specialist – Pakistan

MuzzRawalpindi Cantonment, Punjab, Pakistan
17 days ago
Job description

Did you see one of our viral campaigns, like findmohamedawife.com ? Or maybe you know one of the 700,000 couples who met through Muzz? Whatever brought you here, now’s the perfect time to join a team on its way to becoming the first billion-dollar Muslim app.

We’re looking for a passionate, creative, and versatile marketer , fluent in Urdu and English, to own and grow Muzz’s presence in Pakistan. This role is based in Karachi (remote) , with regular travel across the country.

  • 3+ years of marketing experience in Pakistan, ideally at a startup, agency, or fast-paced consumer brand.
  • A versatile marketer who understands the full funnel, from awareness to retention.
  • Fluent in Urdu and English .
  • Strong knowledge of Muslim culture and how to authentically connect with this audience.
  • A creative thinker brimming with ideas and eager to test them.
  • Proven track record of building brand presence both online and offline .
  • A data-driven mindset , always questioning, optimising, and improving.
  • A natural storyteller who can proudly represent Muzz in Pakistan.
  • Strong project management and communication skills , comfortable working across time zones.
  • Able to travel across Pakistan if required.
  • Must have the right to work in Pakistan without sponsorship .

Day to day

  • Be our go-to expert for Pakistan. Own the market, identify growth opportunities, and enhance the app experience.
  • Organize and run singles events to bring people together offline.
  • Create engaging digital and social content that resonates with our Pakistani audience.
  • Build and manage relationships with influencers and brands , negotiating impactful partnerships.
  • Run focus groups to gather user insights and improve the product experience.
  • Partner with ad agencies to execute OOH and billboard campaigns in major cities.
  • Collaborate with our SEO team to produce content that boosts Muzz’s visibility in Pakistan.
  • Own and manage our social media channels , posting fresh, creative content daily.
  • Brainstorm and execute bold marketing strategies that drive community growth.
  • Work closely with our UK HQ and regional Marketing Specialists to share ideas and align campaigns.
  • Bonus Points

  • Hands-on expertise in content production .
  • A creative executor who thrives on taking ideas from concept to delivery.
  • A curious learner, willing to learn and unlearn .
  • Why join Muzz?

    We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

    A great product

    We’re the leading app in this space with over 12 million members worldwide and counting!

    A diverse team

    We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

    Meaningful equity

    We’re all working together to succeed and everyone on the team gets a slice of the pie.

    A day off per month to learn

    We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

    International travel

    We fly the whole team to somewhere amazing twice a year to connect and have fun.

    Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

    Generous Holiday / PTO

    All full-time members get at least 33 days of holiday, regardless of where they live.

    Our hiring process

    We pride ourselves on making fast hiring decisions.

    Step 1.

    Step 4.

    Interview (in person or remote)

    Step 5.

    Receive an offer!

    Join our team

    Click the button below to access the application form. Attach your CV and, optionally, a cover letter to apply. We’ll get back to you as soon as possible.

    Having trouble with the form?

    Send your application directly to and we'll make sure it gets to the right place!

    #J-18808-Ljbffr

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    Marketing Specialist • Rawalpindi Cantonment, Punjab, Pakistan

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