IT Support And Digital Marketing Specialist

IT Support And Digital Marketing Specialist

Accounting People (SMC-Pvt) Ltd, Pakistan Are you a dynamic individual with a passion for both IT and creative marketing? We're on the lookout for a talented Marketing / IT Employee to join our innovative team! Roles and Responsibilities : Strategize and contribute to long-term marketing plans. Develop and shape a brand's voice and identity through compelling online marketing campaigns. Maintain digital media archives including photos and videos. Create and execute marketing campaigns to attract new customers. Liaise with the internal management team to create and promote engaging blogs, advertisements, and social media content. Identify new demographics or regions for targeted marketing initiatives. Using Google Analytics to conduct performance reports regularly. Proficient in SEO to enhance internet search rankings. Leading keyword research and optimization of content. Ensure that all communications and marketing material align with brand standards. Manage the production of marketing communications and promotional materials in line with brand guidelines. Monitor key performance indicators to track the success of marketing campaigns. Report results of marketing campaigns to management teams. Updating and maintaining the WordPress website regularly. Diagnose and resolve ongoing IT problems. Help employees with basic computer needs, such as setting up new users and managing backup, security, and passwords. Carry out routine maintenance and configure IT solutions, including implementing new software programs. Hands-on experience in installing IT hardware and software. Flexibility and adaptability to perform other duties as and when requested by the Senior Management. Job Specification

Bachelors in Marketing, Graphic designing or related field. Proven WordPress website management experience. Proven record of excellent designing and marketing skills demonstrated in a professional portfolio. Proven SEO and SMM experience. 1-2 years prior experience in a digital marketing role. Working knowledge of Google Analytics. Good knowledge of backlink analysis. Good organization, planning, and creativity. Understand and implement the best marketing practices for branding and promotions on the major social media platforms including Facebook, Instagram, LinkedIn, etc. Strong communicator who works well independently and with a team. Superior time management skills and the ability to juggle multiple projects simultaneously. Knowledge of applications (Adobe Photoshop, Illustrator, and WordPress) is important.

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