Product Lead - Merchants (VP / SVP)
HugoBankKarachi, Sindh, PK10 days ago
Job type
- Quick Apply
Job descriptionDevelop and operationalize SME lending products, including : Working Capital Loans / Running Finance Inventory or Distributor Finance Invoice Factoring & Receivables Finance BNPL for SMEs / Micro-Business Financing Use SME transaction data to build cashflow-based credit scoring models, enabling faster and fairer access to financing. Embed credit journeys directly within the Merchant app (from application to approval, disbursement, and repayment). Conduct risk-return analysis, product pricing, and profitability modelling for SME credit lines. Forge strategic alliances with anchor corporates, FMCGs, distributors, and aggregators (e.g., Getz Pharma, M&P, retail supply chains) to onboard SME networks and enable embedded finance models. Collaborate with payment service providers (PSPs), fintechs, and marketplaces to expand reach and co-create merchant solutions. Engage with card schemes, RAAST, 1LINK, and SBP to ensure regulatory alignment and interoperability for SME payment flows. Represent the Bank in SME ecosystem forums to promote digital adoption and financial empowerment. Leverage merchant transaction data to identify lending opportunities and design incentive programs. Define and track KPIs such as activation, churn, credit utilisation, and transaction growth. Conduct periodic market and competitor benchmarking to evolve HugoBank’s merchant value proposition. Present insights and performance dashboards to management for strategic decision-making. Design and maintain robust KYB / KYC frameworks, ensuring that onboarding processes for merchants and SME borrowers adhere to AML / CFT and customer due-diligence standards. Partner with Risk, Compliance, and Fraud Management teams to establish proactive controls, fraud monitoring dashboards, and alert mechanisms for abnormal transaction patterns or repayment irregularities. Develop merchant lending products (inventory finance, invoice factoring, BNPL), ensuring data-driven assessment of repayment capacity based on transaction history and cash-flow analysis. Drive continuous monitoring of portfolio health, NPL ratios, and take corrective actions in coordination with Risk and Finance functions. Collaborate with liabilities Product, Marketing, Tech, and Data to deliver integrated merchant offerings. Partner with Product Owner Lending to create merchant financing products (working capital, invoice factoring, BNPL for SMEs). Work with Analytics to derive insights from merchant transaction data to enhance engagement. Bachelor’s degree in Business Administration, Economics, Finance, or related field. Master’s degree or professional certification in Payments / FinTech preferred. Minimum 10 years of experience in Merchant Onboarding, payments and digital financial services. Proven track record of developing and scaling merchant / payment propositions. Strong understanding of SBP regulations and digital payment systems. Familiarity with payment gateways, fintech APIs, and merchant onboarding technologies (KYB / KYC). Commercial acumen with the ability to design pricing, revenue-sharing, and incentive models for merchants. Experience in building merchant acquisition strategies and scaling payment ecosystems. Data-driven mindset with the ability to use BI tools / analytics to track merchant performance and design interventions. Commercially driven, Entrepreneurial mindset, Stakeholder management, Strong problem-solving.
The Product Owner - Merchants is responsible for building, managing, and scaling HugoBank’s SME ecosystem, encompassing payments enablement, financial operations, and credit access for small and medium enterprises. This role will design and execute digital propositions that simplify how SMEs collect payments, manage liquidity, and access financing through products such as working capital loans, invoice factoring, inventory finance, and BNPL for businesses. The incumbent is required to deliver seamless SME experiences, drive ecosystem growth, and strengthen HugoBank’s position as a digital-first SME bank. The role demands a unique blend of product strategy, commercial acumen, regulatory understanding, and on-ground SME experience to translate the needs of small businesses into scalable financial solutions.
Responsibilities :
Merchant & Payments Product Development :
- Lead the design and execution of the SME Product Roadmap, focusing on payment acceptance, cashflow management, and financing enablement for SMEs.
- Develop targeted SME acquisition strategies for priority clusters such as distributors, pharmacies, wholesalers, and e-commerce sellers.
- Roll out digital acceptance solutions (e.g., QR, POS, Tap-to-Phone, RAAST, and payment links) tailored to SME business models.
- Build digital business account structures with transparent settlement cycles, automated reconciliations, and integrated invoicing tools.
- Develop value-added services (e.g., digital invoicing, spend insights, and business analytics dashboards) that enhance financial management for SMEs.
Payments Strategy & Product Development :
Partnerships & Ecosystem Development :
Insights, Analytics & Optimisation :
Risk, Compliance & Operations :
Cross-Functional Leadership :
Requirements
Create a job alert for this search
Lead • Karachi, Sindh, PK
Related jobs
Creative Chaos is actively seeking.This is not a purely technical role.You’ll be equally focused on business and .Product Strategy & Execution.
Lead the full lifecycle of .Telco Credit...Show moreLast updated: 12 days ago
%20Limited)
Jobs To Be Done / customer pain points, and business models for new high-margin digital-first companies.Figure out what problems are we’re solving, for whom, why, and the market size.Include unit e...Show moreLast updated: 30+ days ago%20Ltd)
%20Limited)
Head of Product - Fintech
Creative ChaosKarachi, Sindh, PKQuick Apply
- Promoted
Tech Lead, Web Core Product & Chrome Extension - Asia
SpeechifyGulshan-e-Iqbal Town, Sindh, Pakistan Tech Lead, Web Core Product & Chrome Extension - Asia | Speechify.Join to apply for the Tech Lead, Web Core Product & Chrome Extension - Asia role at Speechify.
Speechify is a text-to-speech app tha...Show moreLast updated: 30+ days ago
- Promoted
Product Manager
Esoul (Pvt.) LimitedKarachi Division, Sindh, Pakistan We're looking for a Product Manager to join our team! We are seeking a PM to help us drive our new, integrated marketing platform forward.
The ideal candidate will own feature sets related to search...Show moreLast updated: 30+ days ago
- Promoted
Head of Product Development
Eccentric Consulting GmbH & Co KGKarachi Division, Sindh, Pakistan Be among the first 25 applicants.Eccentric Consulting is a German based SAP Consulting Company that provides SAP-based Document Management and Master Data Consulting to its customers.Must have 8-10...Show moreLast updated: 19 days ago
- Promoted
Senior Product Manager
Social Champ, IncKarachi Division, Sindh, Pakistan Define and prioritize what gets built next based on real impact.Build for humans, not tickets : .Turn customer pain points into elegant, valuable experiences.
From idea → validation → delivery → insig...Show moreLast updated: 19 days ago
- Promoted
Senior Product Manager (IVC)
B. Braun Melsungen AGKarachi Division, Sindh, Pakistan You’re an important part of our future.Hopefully, we're also a part of your future! At B.Braun, we protect and improve the health of people worldwide.
You support this vision, bringing expertise and...Show moreLast updated: 30+ days ago
Senior Venture Builder / Lead
Lightcone CapitalKarachi, Sindh, PakistanQuick Apply
- Promoted
Manager Product Development
Esquare Services (Pvt) LtdKarachi Division, Sindh, Pakistan Job Purpose : Drive Research and Product Development Excellence to ensure a continuous high quality supply of New / BVO Drug Product(s) and Drug Substance(s) through the integration of Research / Man...Show moreLast updated: 30+ days ago
- Promoted
Head Of Product / Technology
Jagah OnlineKarachi Division, Sindh, Pakistan The Head of Product / Technology’s lead role is to assure the successful execution of the company’s business mission through development and deployment of the company’s web presence.This requires env...Show moreLast updated: 30+ days ago
- Promoted
Product Owner
VIDIZMO LLCKarachi Division, Sindh, Pakistan The Product Owner is responsible for the product planning and execution throughout the Product Lifecycle, including gathering and prioritizing product and customer requirements, defining the produc...Show moreLast updated: 30+ days ago
- Promoted
Business Development - Team Lead (Preferred Gaming Industry)
Digitally PrimeKarachi, Pakistan Business Development - Team Lead (Preferred Gaming Industry).Lead a team of business development professionals to achieve and exceed sales targets.
Develop and implement strategic plans to generate ...Show moreLast updated: 30+ days ago
- Promoted
HP IPG Product Manager
Ora-Tech Systems (Pvt.) LimitedKarachi Division, Sindh, Pakistan Responsible for sales for HP IPG products & Solutions portfolio.Serves as the expert to the sales team for complex information regarding product, services, and software transitions, promotions, and...Show moreLast updated: 30+ days ago
- Promoted
- New!
Product Manager - Platforms
Fireflies.aiKarachi Division, Sindh, Pakistan Get AI-powered advice on this job and more exclusive features.Whether in sales, project management, marketing, operations, or product development, Fireflies is revolutionizing team collaboration by...Show moreLast updated: 11 hours ago
- Promoted
Product Owner
Bleed AIKarachi Division, Sindh, Pakistan At Bleed AI, we're not just building software; we're shaping the future of AI-powered solutions.We're looking for a passionate and skilled Product Owner to join our growing team and help us revolut...Show moreLast updated: 30+ days ago
- Promoted
PPC Expert / Lead Generation Specialist
HRS PlanetKarachi Division, Sindh, Pakistan PPC Expert / Lead Generation Specialist.The Search Engine Optimization / Pay-Per Click Specialist will work closely with the Founder / President of the company.
This person will be responsible for imple...Show moreLast updated: 30+ days ago
- Promoted
Lead Generation
Glumeberg InnovationsKarachi Division, Sindh, Pakistan The ideal candidate must have experience in generating quality leads through.You will be responsible for building a high-conversion sales pipeline for our creative services.Generate high-quality, r...Show moreLast updated: 3 days ago
- Promoted
Head of Product - Fintech
CreativechaosKarachi Division, Sindh, Pakistan Creative Chaos is actively seeking.This is not a purely technical role.You’ll be equally focused on business and stakeholder success (understanding client needs, driving implementations, enabling r...Show moreLast updated: 9 days ago
- Promoted
Product Manager
Exceptional DentalKarachi Division, Sindh, Pakistan At Get Licensed, we help people get trained, licensed, and find work by leveraging technology to make the whole process efficient.
Operating across multiple verticals, we've helped over 400,000 peop...Show moreLast updated: 30+ days ago