Marketing Operations Executive

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The marketing department is a central driver for growth, digital innovation, and brand building across our business. We are committed to projecting and strengthening our brand by adopting a data‑driven approach focused on value‑add initiatives and measurable outcomes. Through our collaboration and alignment, we are greater than the sum of our parts, engaging both hearts and minds of our customers.

The Regional Marketing Team is strategically located in key source markets to support our Global Recruitment Team (GRT) and our extensive agent network in achieving both regional and divisional targets.

The Marketing Operations Executive is a new role designed to focus on digital experience, data analysis, and data for marketing. The role supports the regional marketing team by monitoring regional digital campaign effectiveness (ROI), managing data, lists, and B2B communications through HubSpot, and supporting continuous improvement of our marketing operations.

Job specification

We are looking for a Marketing Operations Executive with experience in HubSpot marketing automation, digital campaign performance analysis & reporting, website roadmaps and experience design, and overall data‑driven marketing operations. The successful candidate will be detail‑oriented, analytical, and process‑driven, with a strong understanding of how data supports decision‑making across the customer journey. They will be comfortable managing data in HubSpot, tracking campaign performance across platforms, and producing actionable insights to guide optimisation.

Main Duties and Responsibilities

Campaign Analytics & Reporting

• Track and analyse performance of regional campaigns across digital channels.
• Prepare digital campaign landing pages in HubSpot with lead capture forms and QA to ensure content accuracy and alignment with campaign objectives.
• Prepare regular performance reports and dashboards with clear insights and recommendations to improve marketing effectiveness and support data‑driven decisions.
• Monitor KPIs such as engagement, conversion rates, cost per lead (CPL), cost per acquisition (CPA) and ROI.
• Support A / B testing and performance optimisation efforts across campaigns.

Data Management in HubSpot

Operational & Administrative Support

Website and martech roadmap

Person Specification

This job description is provided as a guide to the role. It is not intended to be an exhaustive description of duties and responsibilities and may be subject to periodic revision.

Oxford International is committed to safeguarding and promoting the welfare of children. Recruitment checks, including checks with past employees, are undertaken in accordance with our Recruitment and Selection policy.

Oxford International is an equal opportunity employer. Every applicant and employee has the same opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status.

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