SEO Specialist (Local & National SEO)

We’re hiring a high-calibre SEO Specialist to join our performance team and take full ownership of organic growth across our client portfolio,  including local SEO accounts, national SEO campaigns, and multi-location brands.

This role is perfect for someone who thrives in a structured, data-driven environment, loves solving SEO problems at the root, and wants to be part of a team that values clarity, accountability, and excellence.

What You’ll Do (Your Core Responsibilities) You will be the primary SEO driver behind our clients’ organic performance.

That includes : Strategy & Planning Build and execute SEO strategies tailored to each client’s goals (local + national).

Conduct in-depth keyword research, clustering, and mapping for service pages, blogs, GMB posts, FAQs, and PR.

Deliver clear 90-day SEO roadmaps that prioritise high-impact actions.

On-Page SEO Optimise website structure, internal linking, metas, H1s, URLs, and content layout.

Improve existing blog content for performance and search intent.

Work with our content team to ensure new content is fully SEO-ready.

Local SEO (GBP / GMB) Audit and optimize Google Business Profiles for single and multi-location clients.

Manage GBP posts, categories, attributes, NAP consistency, and UTM tracking.

Set up and manage BrightLocal, run citation campaigns, and implement local ranking improvements.

Technical SEO Perform technical audits (indexing, crawl errors, Core Web Vitals, schema basics).

Collaborate with our web team on fixes, improvements, and site launches.

Ensure clean site structure and accessibility across all devices.

Reporting & Communication Track, measure, and interpret weekly KPIs.

Prepare simple, clear monthly reports and record Loom videos showing progress, wins, risks, and next steps.

Support account managers by proactively highlighting issues before they become problems.

Innovation & Improvement Stay ahead of SEO algorithm changes and industry updates.

Use modern AI tools to speed up research, strategy, clustering, and internal SOP improvements.

Help standardise and improve our internal SEO processes to keep fulfilment efficient.

What Success Looks Like  You : Fully own SEO accounts with confidence and clarity.

Deliver consistent ranking and local visibility improvements across the majority of your clients.

Establish clean SEO reporting structures for all accounts.

Strengthen internal processes, templates, and workflows.

Become the “go-to” SEO brain the team can rely on for guidance and solutions.

Required Skills & Experience Must-Have 3+ years of hands-on SEO experience (agency preferred).

Proven experience in : Local SEO (GBP / GMB, citations, BrightLocal, local landing pages).

National SEO (service-based businesses preferred).

Advanced keyword research + content optimisation skills.

Experience with : Search Atlas, GA4, GSC BrightLocal or similar WordPress or similar CMS Strong communication skills, you can explain SEO to non-technical people easily.

High level of organisation and ability to manage multiple accounts.

A proactive, ownership-driven attitude, you find problems and fix them before they escalate.

Experience managing multi-location SEO Familiarity with AI tools for SEO (clustering, auditing, optimisation) Nice-to-Have Understanding of basic HTML / CSS Awareness of PPC to understand organic / paid synergy What We Offer Full-time, remote position with schedule flexibility Long-term, stable career path with room to grow Exceptional team support and strong internal systems Clear expectations, no chaos, and a culture built on accountability Opportunity to help shape how we deliver SEO across a fast-growing agency How to Apply Send us : Your resume with details of your previous roles A short introduction about your background in SEO 2–3 real examples of clients you improved organically What was the starting point?

What actions did you take?

What results did you achieve?

A brief overview of the tools you use day-to-day Powered by JazzHR