Type : Contractor(hourly+performancebonus)
Company Snapshot Ourclientdesignsanddeliverscustomsoftwareintegrationsthatconnecttheappsrunningabusiness—leveragingAPIs,webhooks,anddataflows.
Theyhelpoperatorseliminatemanualwork,reduceerrors,andshipfaster.
MissionforThisRole Owncoldoutreachandmeetinggenerationwiththerightbuyers.
Buildtargetedlists,rundirect-responsecampaigns(email+LinkedIn),bookdemos,andkeeptheCRM / reportingcleansowecanforecastandscale.
UseAIonlyasaspeedboost(drafting,research),notthestrategy.
IdealCustomerProfile(whoyou’lltarget) Titles : COO,CTO,VP / Dir. Operations,VP / Dir. Engineering / IT,HeadofIntegrations,Agency / Systems-Integratorowners
Companysize : SMB→mid-market;project-drivenorgswithintegrationpain(e-comm,ERP / accounting,logistics,SaaS) Buyervibe : practical,technical,oftenmale50s–60s,collaboratescloselywithprogrammers
CoreOutcomes(KPIs) Meetingsbooked : 6–10qualifiedpermonth(rampto12–16byDay90) Top-of-funnel : 60–100newqualifiedaccounts / contactsaddedweekly Activity&conversion : 200–400targetedcoldemails / week,≥8–12%positiveinterestonsegmentedsends CRMhygiene : 100%activeoppswithnextstep+date;weeklypipeline / marginsnapshot
Responsibilities Prospecting&ListBuild : UseClaytosource / enrichaccounts / contacts;segmentbyvertical / use-case Direct-ResponseOutbound : Writeshort,plain-spokenemails+LinkedInDMs;lightcallingwhenuseful CampaignOps : WarmnewslettersinMailchimp;coldviasequencerofchoice(ormanual1 : 1forhighvalue) CRM&Reporting : MaintainInsightly(stages,tasks,notes);weeklyKPIreport;cleanhandoffstodelivery DemoOrchestration : Calendarcoordination,briefprep,post-demorecaps,proposals / follow-ups LightAIAssist : Draftsubjectlines / snippets,summarizecalls,researchaccounts(speed,notstrategy) Admin : Tracktime / invoicesinFreshBooks
RequiredExperience 2–5+yearsB2BoutboundleadgenorSDR / AEexperience(services / tech / agencypreferred) Direct-responsecopychops;concise,nofluff;canspeaktooperators+programmers ProvenCRMdiscipline(Insightlyorsimilar),list-building,andmulti-channelfollow-up Comfortablerelatingtoapractical,seniorbuyer(clearROI,fewerbuzzwords) Tools : Insightly,FreshBooks,Mailchimp,Clay(orcanlearnClayfast) NicetoHave FamiliaritywithAPIs,webhooks,ERPs / accounting,e-commerceplatforms(enoughtoqualifyuse-cases) Lightcallblocks;voicemail+textetiquetteforexecs Basicdatahygiene / CSVwrangling
Compensation Paidhourly+performancebonusperqualifiedmeetingandperclosedSOW. Exactstructurefinalizedatoffer.
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Sales Representative • Karachi, Pakistan