Social Media Strategist

The Social Media Strategist will play a pivotal role in developing and executing social media strategies for our healthcare clients. This position requires a visionary marketer who can lead planning, oversee execution, and mentor junior team members while delivering innovative, data-driven results.

Responsibilities :

• Strategic Planning : Design and implement comprehensive social media strategies aligned with clients’ goals
• Campaign Ideation and Execution : Brainstorm creative campaign ideas that resonate with target audiences in the healthcare industry
• Team Leadership and Mentorship : Guide and mentor junior social media marketers, providing feedback and fostering professional growth
• Calendar and Content Planning : Oversee the development and management of social media calendars
• Performance Analytics and Optimization : Monitor and analyze campaign performance using analytics tools to identify trends and opportunities
• Trend and Competitor Analysis : Stay ahead of social media trends, tools, and best practices to keep campaigns innovative and competitive

Requirements :

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