Job Description
About Us We are a results-driven Social Media Marketing & Management agency that helps brands grow, engage, and convert their audiences online. Our team is passionate about creating impactful strategies, managing high-performing campaigns, and building strong brand identities across all major platforms.
We’re looking for a
Social Media Marketing Manager / Campaign Specialist
who is both strategic and execution-focused — someone who understands the nuances of digital trends, paid campaigns, content strategies, and analytics.
Role Overview As the
Social Media Marketing Manager / Campaign Specialist , you will be responsible for managing client accounts, planning and executing organic and paid social media campaigns, and ensuring strong performance and client satisfaction. You will lead the charge in turning brand goals into actionable and measurable strategies.
Key Responsibilities
Develop, execute, and manage comprehensive
social media strategies
for multiple clients across platforms (Facebook, Instagram, LinkedIn, TikTok, X, etc.).
Plan, create, and optimize
paid ad campaigns
(Facebook / Meta Ads, Instagram Ads, Google Ads, LinkedIn Ads, etc.).
Collaborate with graphic designers, content writers, and video editors to produce high-quality content and campaign assets.
Monitor and report on campaign performance using analytics tools (Meta Ads Manager, Google Analytics, etc.), making data-driven adjustments.
Manage client communications, meetings, and performance updates professionally and proactively.
Stay updated on the latest social media trends, tools, algorithms, and advertising best practices.
Perform competitor research, audience analysis, and market insights to inform campaign direction.
Requirements
Minimum 3 years of experience in
social media marketing and campaign management , preferably in an agency environment.
Strong knowledge of
Meta Ads Manager ,
Google Ads , and
social media scheduling / analytics tools .
Experience in budget management, funnel building, and ad performance optimization.
Exceptional communication, time-management, and multitasking skills.
Proven ability to manage multiple brands or accounts simultaneously.
Bonus Skills (Nice-to-Have)
Meta Blueprint or Google Ads Certification
Experience with TikTok Ads and YouTube Ads
Basic understanding of SEO and email marketing
Creative copywriting skills
CRM or automation tool experience (e.g., HubSpot, Mailchimp)
Job Rewards and Benefits Incentive Bonus, Leaves, Sports and Entertainment
#J-18808-Ljbffr
Social Media Manager • Lahore, Pakistan