Demand Generation Specialist (Marketing Executive) - Gicoh
Job Openings Demand Generation Specialist (Marketing Executive) - Gicoh
Overview
Job Description :
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- Develop and implement multi-channel marketing campaigns (email, social media, webinars, paid ads) to generate leads.
- Plan and execute webinars, podcasts, and virtual events to engage target audiences.
- Leverage social media platforms to amplify reach and engagement.
- Marketing Automation & Lead Funnel Optimization : Design and optimize lead-nurturing workflows using marketing automation tools; Develop conversion-focused funnels to improve lead quality and sales alignment.
- Monitor campaign performance using Google Analytics, CRM, and automation dashboards.
- Branding & Product Marketing : Maintain and enhance brand identity across all digital and offline touchpoints; Work closely with product teams to craft compelling messaging and positioning; Ensure consistency in brand voice, visuals, and customer communications.
Qualifications
Fresh graduate from LSE &LUMS or 1+ years of experience in demand generation, or growth marketing.Strong analytical skills with expertise in Google Analytics, Meta Ads, LinkedIn Ads.Creative thinker with a data-driven approach to marketing.Experience in B2B marketing (SaaS, IT services, or consulting).Familiarity with graphic design tools (Canvas, Adobe Creative Suite).Knowledge of LinkedIn Sales Navigator, Google Ads, and re-targeting strategies.Excellent written / verbal communication and project management skills.#J-18808-Ljbffr