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Paid Media Analyst

Paid Media Analyst

FreebirdLahore, Pakistan
1 day ago
Job description

Full-Time | Remote (50% overlap with EST mornings) Freebird is a high-growth DTC brand redefining shaving for millions of people. We have scaled to 9‑figures in revenue, served over 1 million customers, and built a reputation for our award‑winning electric shaving kits that actually deliver. Our team is fast‑moving, experiment‑driven, and focused on growth. We thrive on testing new ideas, analyzing results, and turning insights into action. We are now looking for a Paid Media Analyst to join our Paid Media team. This role is the backbone of our reporting and ad operations, ensuring every upload, campaign, and performance report is accurate and delivered on time. You will support both the Paid Media and Retention teams by keeping data clean, organized, and actionable so that our strategists can make smarter, faster decisions. If you love precision, structure, and turning numbers into clarity, you will fit right in.

What You’ll Do

Ad Operations

– Review and upload 40 to 50 Meta ads per day across Facebook and Instagram with zero errors, QA copy, tracking links, and naming conventions for accuracy and consistency; collaborate with Paid Social and Creative teams to troubleshoot and resolve issues quickly.

Reporting and Insights

– Pull and organize weekly performance data across Paid, Email, and SMS channels; maintain accurate performance trackers and create clean, easy‑to‑read reports; surface insights that help the team make smarter creative and targeting decisions.

Testing and Growth Support

– Track A / B tests, document results, and summarize key learnings for team recaps; prepare pre‑read metrics for weekly growth calls with clean, reliable data; keep our testing database structured, updated, and ready for analysis.

Process and Quality

– Follow and refine SOPs for ad uploads, data management, and reporting workflows; deliver recurring tasks on time with minimal rework; identify opportunities to improve reporting efficiency with automation or AI tools.

Join a profitable, fast‑growing global DTC brand with big ambitions. Fully remote and flexible, work from wherever you’re happiest and most productive – just make sure there is a 50% overlap with EST mornings. Collaborate closely with experienced growth and creative leaders. Be part of a supportive team that values accuracy, efficiency, and learning. See your work make a direct impact – your reports and insights will help guide strategy and growth each week.

If you’re detail‑driven, data‑fluent, and love making campaigns run smoother, faster, and smarter, we’d love to meet you.

Qualifications

2+ years of experience in DTC eCommerce (brand or agency)

Strong knowledge of Meta Ads Manager (setup, QA, troubleshooting)

Advanced skills in Google Sheets or Excel (formulas, pivots, data cleaning)

Excellent attention to detail and commitment to accuracy

Reliable, organized, and comfortable working independently

Clear communicator who collaborates well across teams

Bonus :

experience with Google Ads, TikTok Ads, or Applovin

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Media • Lahore, Pakistan

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