Digital Marketing Specialist

Nehal and SonsKarachi Division, Sindh, Pakistan

30+ days ago

Job description

Overview

Bachelor’s Degree in Marketing, Digital Media, Communication, or a related field.

We are looking for a Digital Marketing Specialist to elevate our online presence and drive our digital strategy, contributing to our growth in the digital marketplace.

Qualifications

Education : Bachelor’s Degree in Marketing, Digital Media, Communication, or a related field.
Experience : At least 3 years in digital marketing with a proven track record of successful campaigns.
Technical Skills : Proficient in tools like Sprout Social, Hellowoofy, InVideo.AI, Synthesia, Google Analytics, SEO, SEM, and CRM systems.
Creative Skills : Ability to create compelling digital content, including videos and images.

Job Specification

Responsibilities :

Content Creation : Produce high-quality videos and images using tools like InVideo.AI and Synthesia.

Social Media Management : Optimize and manage social media channels with platforms like Sprout Social or Hellowoofy to boost engagement and visibility.

Digital Campaigns : Design, implement, and analyze campaigns across various platforms, including social media, email, PPC, and SEO.

Analytics & Reporting : Track and report campaign performance using Google Analytics and other tools, providing insights to improve future efforts.

SEO & SEM : Optimize website content for better search engine rankings and manage paid search campaigns.

Market Research : Conduct research to identify trends, competitor activities, and customer needs, using insights to shape marketing strategies.

Collaboration : Work with the sales team and other departments to align marketing strategies with overall business goals.

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Digital Marketing Specialist • Karachi Division, Sindh, Pakistan

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