Digital Marketing Specialist

Zikra Infotech is a digital marketing agency helping SMBs with a focus on healthcare, grow through SEO, PPC, social media, and content marketing. We deliver data-driven, result-oriented marketing solutions to enhance online presence and drive business success.

Job Description

This is a remote position.

Job Title : Digital Marketing Specialist

Location : Remote (Pakistan)

Type : Full-Time

Work Hours : 2 : 00 PM – 11 : 00 PM PKT (1-hour dinner break)

Role Overview

We’re looking for a creative and strategic Digital Marketing Specialist to join our team. In this role, you will be responsible for planning and executing content-driven digital marketing strategies to build brand awareness, grow our online presence, and drive engagement.

Key Responsibilities

Develop and manage content-driven digital marketing campaigns

Plan, create, and schedule engaging content for social media platforms

Implement SEO strategies to improve search visibility and traffic

Manage and optimize email marketing campaigns and automation workflows

Analyze performance data and generate actionable insights using analytics tools

Collaborate with design, content, and development teams to support marketing objectives

Stay updated with digital marketing trends, tools, and best practices

Requirements

2+ years of experience in full-stack digital marketing

Strong knowledge of SEO, social media platforms, and email marketing tools

Familiarity with tools like GA4, Tag Manager, SEMrush

Excellent written and verbal communication skills

Strong attention to detail and ability to manage multiple projects

Bachelor's degree in Marketing, Digital Media, or a related field (preferred)

Remote work with defined working hours

Competitive salary + performance-based bonuses

High-impact, strategic role with growth potential

Collaborative team and mentorship environment

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