Social Media Specialist

Overview Pashtun Cultural Institute is looking for a Social Media Specialist. The candidate should be well versed with History, Current Politics, Social and Economic subjects and the core relationships between Afghanistan / Pakistan / US / Persia / India / Europe / Eastern Europe.

Job brief We are looking for a self-driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.

The goal is to gradually achieve superior community engagement and intimacy, and website traffic by strategically exploiting all aspects of the social media marketing roadmap.

Note :

The role requires understanding how each social media channel works and how to optimize content to be engaging on those channels. You are responsible for joining relevant conversations on behalf of the brand, interacting with the masses by providing information and activity updates.

Responsibilities

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Set up and optimize company pages within each platform to increase the visibility of company’s social content

Moderate all user-generated content in line with the moderation policy for each community

Create editorial calendars and syndication schedules

Continuously improve by capturing and analyzing the appropriate social data / metrics, insights and best practices, and then acting on the information

Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Requirements

Proven working experience in social media marketing or as a digital media specialist

Excellent consulting, writing, editing (photo / video / text), presentation and communication skills

Demonstrable social networking experience and social analytics tools knowledge

Adequate knowledge of web design, web development, CRO and SEO

Knowledge of online marketing and good understanding of major marketing channels

Positive attitude, detail and customer oriented with good multitasking and organizational ability

Fluency in English / Pashto / Dari / Farsi / French

BS in Communications, Marketing, Business, New Media or Public Relations

About Pashtun Cultural Institute Pashtun Cultural Institute is a nonprofit organization that has pioneered a new type of entrepreneurship that delivers a social platform to address the concerns of the community in the US and around the world. People involved with us through the Community board initiative. We then interact with organizations around the world that empower people living in low-income communities. We offer social and civic services in areas of affordable housing, micro-businesses, and essential community services.

Pashtun Cultural Institute, based in New York, has an impact as a leader and has been named one of the top organizations changing the world. Our team consists of bright, energetic and talented people with a passion for making a difference in the world by helping underserved communities. We offer an excellent benefits package that includes a transportation subsidy and more.

Comments Excellent benefit package that includes medical, dental, life, transportation subsidy, and more.

How to Apply No phone calls please. Interested candidates should forward a resume to with Executive Assistant in the subject line.

#J-18808-Ljbffr