Brand Manager

Analyzing how our brand is positioned in the market and crystalizing targeted consumer insights. Create and implement digital and social media strategies. Take brand ownership and provide the vision, mission, goals, and strategies to align with. Translate brand strategies into brand plans, brand positioning, and go-to-market strategies. Lead creative development and create motivating stimuli to encourage the targeted population to “take action.” Monitor market trends, research consumer markets, and competitors’ activities to identify opportunities and key issues. Oversee marketing and advertising activities to ensure consistency with product line strategy. Job Specification

Excellent written and verbal communication skills. Strong digital and social media skills. Strong research and analytical skills. In-depth understanding of the company’s current products and future concepts. Ability to think creatively and innovatively. Budget-management skills and proficiency. Analytical skills to forecast and identify trends and challenges. Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc.

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