Campaign Associate

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Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030

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Job Summary :

As a Campaign Associate at Daraz, you'll play a vital support role in driving successful campaigns, aligning stakeholders and maximizing brand visibility. You will work closely with commercial teams, brand managers, and marketing channels to support supply building, engagement mechanics, and visibility plans that deliver real impact on GMV and brand equity.

Key Responsibilities

Campaign Execution

Coordinate with Commercial and Retail teams to drive campaign submissions, identify the right assortment & price, secure key deals, and execute special order mechanics that drive GMV

Align with cross-functional teams (CRM, onsite merchandising, affiliate marketing, and brand communications) to ensure holistic visibility for all campaign initiatives

Support the execution of campaign mechanics, ensuring timely delivery of assets and stakeholder alignment

Create and present weekly performance reviews for internal teams, along with monthly management reviews highlighting campaign impact, insights, and key learnings

Build case studies on high-performing campaigns for all regions to learn and replicate

Brand Partnerships

Lead quarterly planning with Brand Managers to align on budgets, commercial goals, and visibility objectives

Develop and execute brand visibility plans across Daraz's full marketing ecosystem (CRM, onsite, homepage, social, affiliate, etc.)

Coordinate with the Digital Marketing Solutions team to drive campaign execution, paid media alignment, and performance-based visibility

Support planning and execution of Brand Days, working closely with KAMs and cross-functional teams to ensure end-to-end visibility and customer engagement

Create and present weekly performance reviews for internal teams, along with monthly management reviews highlighting impact, insights, and key learnings

Build case studies on high-performing campaigns for all regions to learn and replicate

Required Skills / Abilities :

Proactive self-starter with a solution-oriented mindset, strong drive, and the ability to anticipate and resolve challenges before they escalate.

Bachelor's degree in Business, Economics, Finance or STEM subjects from a top tier university with outstanding results

1-3 years of experience in commercial or project and program management in e-commerce

Proficient in Excel / Google Sheets (Intermediate to Advanced)

Strong analytical and problem-solving skills.

Strong communication skills, ability to build interpersonal relationships

Ability to work independently and manage multiple priorities

Familiarity with online marketing tools, CRM, and campaign planning processes

Bonus : Experience in regional or fast-paced digital commerce environments

What We Offer :

• International working environment in a start-up setting, and a unique opportunity to learn from the best in e-commerce (Alibaba Group)
• A platform to learn from Alibaba's world-leading ecosystem
• Rigorous training and exposure in team management, leadership, business analytics, and operations
• An opportunity to train the next generation of business leaders in the e-commerce industry
• Competitive salary and incentive package

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