SEO / Social Media Specialist

Bachelor's / Master's in Business, Computer, Marketing, or related field

Number of Jobs : 2

Posted on : Jul 31, 2020

Last Date to Apply : Oct 31, 2020

Company : The Stationery Company Pvt. Ltd., Pakistan

Job Description

We are seeking an SEO / SEM expert to manage all search engine optimization, social media, and marketing activities.

Responsibilities include :

• Managing SEO activities such as content strategy, link building, and keyword optimization to enhance rankings on major search networks.
• Handling SEM campaigns on Google, Facebook, and Instagram to maximize ROI.
• Executing tests, analyzing data, and identifying trends to optimize paid search campaigns.
• Tracking, reporting, and analyzing website analytics and PPC initiatives.
• Managing campaign budgets and expenses.
• Optimizing copy and landing pages for SEM.
• Conducting keyword research and expansion.
• Implementing SEO best practices in website architecture, content, and linking.
• Collaborating with development and marketing teams for SEO and content strategies.
• Developing and executing social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Creating and sharing engaging content to build community and brand awareness.
• Designing social media assets using Adobe Photoshop, Illustrator, or Corel Draw.
• Monitoring social media metrics and adjusting strategies accordingly.
• Collaborating with other departments to manage reputation and coordinate marketing efforts.

Job Requirements

Location : Paper & Forest Products - Lahore, Pakistan

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