Creative Producer - AI Expertise (Video Generation)

This job is with

Lab 8 , a productized content execution company that helps fast-growing U.S. brands scale their content efficiently through streamlined systems, high-quality creative, and lean, performance-driven teams.

About the Role Were seeking a

Creative Producer / Director

to lead the strategic vision and execution of content across the clients social platforms. This is a

hands-off creative leadership role ; you'll define the "why" and "what," not the "how" (no writing / designing / editing). You'll orchestrate bold, culturally savvy ideas while leveraging AI tools (like Google Veo3 AI and Kling AI) to innovate video production.

This Role Is For You If You

Get It

You live and breathe creative leadership. Youve navigated agencies, managed high-stakes client expectations, and led teams without hand-holding. You know how to align creative vision with business goals and you're fluent in the unspoken rules of U.S.-led digital culture. AI tools? Already in your toolkit.

Want It

You're here to build, not just execute. You want ownership, to shape a brands voice, collaborate directly with a founder, and grow something ambitious. You're not looking for a passive role; you're hungry to lead, innovate, and leave a mark.

Capacity to Do It

You're battle-tested. You can juggle fast-turn projects, mentor creatives, and keep cool under pressure. This isn't your first rodeo, you're ready to hit the ground running (on US hours, full-time, no side gigs). Distractions? Zero tolerance.

Responsibilities

Own the creative vision :

Develop and execute high-impact content that elevates clients digital presence.

Brand voice guardian :

Define and maintain a distinct, globally resonant tone (with an innate pulse on U.S. and international trends).

Thought leadership :

Drive provocative cultural commentary and agency storytelling that positions us as industry leaders.

AI-powered production :

Spearhead the use of generative video tools (Veo3, Kling, etc.) to streamline workflows and pioneer new formats.

Cross-functional collaboration :

Partner with strategy, creative, and leadership teams to align content with business goals.

Fast-paced leadership :

Guide editors, clients, and creators in a deadline-driven environment, balancing innovation with scalability.

Who You Are

strategic creative , not a doer (no writers / designers / editors need apply). You think big picture.

Agency-veteran , with a portfolio of social / digital work that blends creativity and business impact.

Globally minded , with a natural feel for U.S.-led cultural currents and digital trends.

AI-curious : Hands-on experience with AI video tools is a must, you geek out on tech that transforms storytelling.

collaborator : You thrive under pressure, manage stakeholders deftly, and inspire teams without micromanaging.

Requirements

5+ years in a content, agency, or marketing company

Strong background managing remote teams and creative workstreams

Strong organizational skills and follow-through

Comfortable being the face of the company with clients

Wants to commit full-time to one company and grow into a leadership role

Strong written and spoken English with a native US tone

Why Lab8?

100% remote : Work from anywhere, with a globally distributed team.

Shape the future : Define the voice of a disruptive agency and its flagship client.

Tech-forward playbook : Access to the latest AI tools and creative tech.

No bureaucracy : Just high-impact creativity and smart, passionate people.

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