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Digital Marketing Manager

Digital Marketing Manager

LiveforceGujrat, Punjab, Pakistan
30+ days ago
Job description

Description

At Liveforce, we are seeking a creative and strategic Digital Marketing Manager to lead our marketing efforts and help us grow our brand's presence online. As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquisition of customers.

Key Responsibilities

  • Develop and execute digital marketing plans that will achieve company objectives and enhance brand presence.
  • Manage and oversee various digital marketing channels such as SEO / SEM, email marketing, social media, and display advertising campaigns.
  • Design, build, and maintain our social media presence across all digital channels.
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements

  • Proven working experience in digital marketing, particularly within the industry.
  • Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media, and / or display advertising campaigns.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Bachelor’s degree in marketing or a related field.
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    Digital Marketing Manager • Gujrat, Punjab, Pakistan