Account Executive

Job Title : Account Executive

Responsibilities

Conduct keyword research to identify relevant and high-impact keywords for product listings. Write persuasive and compelling product titles, bullet points, and descriptions that highlight key features and benefits. Collaborate with designers to optimize product images, ensuring they are high-quality, visually appealing, and accurately represent the product. Utilize search engine optimization (SEO) techniques to improve product visibility and rankings within Amazon's search results. Create and optimize advertising campaigns within Amazon's advertising platform, selecting relevant keywords, setting bids, and managing budgets. Conduct market and competitor research to identify target audiences, refine targeting parameters, and optimize ad messaging. Monitor and analyze product listing performance metrics, such as click-through rates (CTR) and conversion rates, and make data-driven improvements. Analyze sales data and advertising performance to identify trends, opportunities, and areas for improvement. Conduct competitive analysis to identify opportunities for differentiation and improvement in product listings. Collaborate with other team members, such as product sourcing specialists, to gather relevant product information and insights for optimized listings. Test and iterate on listing elements to continually improve performance and increase sales. Stay informed about industry trends and emerging advertising strategies to implement innovative approaches and gain a competitive edge. Stay updated with Amazon's guidelines and policies to ensure compliance and avoid listing violations. Job Specification

Requirements : Have strong communication and coordination skills, can think independently, be responsible and practical, and have strong execution ability; be proactive in work, rigorous in work, and have strong learning ability. More than one year of operational experience. Location :

Logistics and Supply Chain - Shenzhen, China

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