Assistant Brand Manager

Responsibilities

• Closely monitors and analyzes sales volumes, market share trends and competitive activity.
• Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
• Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria.
• Coordinates product management and / or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, consultants and advertising agencies).
• Analyzes consumption and shipment data and compares results to established objectives to assure the effectiveness of marketing programs.

Job Specification

Educational Requirement :

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