Search Engine Optimization Specialist (Remote)

Search Engine Optimization Specialist (Remote)

Main Requirements : Product Page Ranking, Keywords / Opportunity Research, Content Creation for product pages. Knowledge of Technical Ecommerce SEO and Ranking metrics.

Qualifications

Two to four years of experience in Ecommerce SEO / Product Page Ranking

Working knowledge of technical and content-based SEO practices

Ability to work well both collaboratively and individually.

Google Ads, Google Analytics, Content, On & Off Page SEO, Intensive Keyword and market research (Keywords and Ranking Opportunities), Quality Ecommerce Link Building, Ranking Improvement.

Must maintain a level of performance equivalent to company standards, that being a “Meets Expectations” in all areas of your performance evaluations.

Job Specification

Responsibilities

• Conduct keyword research to improve new and existing rankings and for content improvements.
• Create Content, digital assets and develop strategies, techniques, and best practices to increase SEO, quality of user experience, and to maximize brand and product awareness, and sales.
• Create and optimize website content for high performance in organic (primary goal) search on our e-commerce sites.
• Develop strategies to increase the effectiveness and / or profitability of all online content.
• Schema markup.
• Website content and organization / structure.
• Maintain and analyze sales data and campaign performance, then recommend adjustments to strategy and tactics.
• Regularly conduct competitor website analysis to help improve SEO for our content.
• Stay current on SEO best practices and develop and implement strategies to continually increase the SEO of all websites.
• Monitor daily performance metrics (organic traffic, rankings, authority, etc.).
• Generate reports and analyze data to improve website and advertising performance.
• Work with the Digital Marketing Specialist to identify paid search terms and create targeted SEM campaigns.
• Plan / schedule / evaluate / follow-up work progress and prioritize work activities.
• Responsible for written documentation of all related policies and procedures.
• Perform special projects, as assigned.
• Performs other related duties as required.

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