Overview
Location : Remote
Job title : SEO and Google Business Profile Optimization Expert
We are seeking a highly skilled and experienced SEO and Google Business Profile Optimization Expert to enhance our online presence, improve search engine rankings, and optimize Google Business Profiles. The ideal candidate will have a proven track record in managing SEO strategies and Google Business Profile optimizations to drive website traffic and increase customer engagement.
Responsibilities
- Develop, implement, and manage effective SEO strategies to improve organic search rankings and visibility
- Optimize website content, meta tags, images, and URLs following best practices
- Conduct keyword research and analysis to target relevant search terms
- Monitor website traffic and performance using analytics tools and create actionable reports
- Optimize Google Business Profiles, including updates to business information, reviews management, and location tagging
- Implement local SEO strategies to enhance regional visibility and attract local customers
- Stay up-to-date with SEO trends, search engine algorithm changes, and new tools
- Collaborate with content creators to align SEO strategies with content marketing initiatives
- Handle SEO audits to ensure compliance with search engine guidelines and maximize effectiveness
Qualifications
Bachelor's degree in Marketing, Communications, IT, or related field (preferred but not required)Proven experience as an SEO Specialist or similar roleDemonstrable expertise in Google Business Profile optimization and managementProficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs)Knowledge of web development basics, including HTML, CSS, and JavaScript, for SEO implementationStrong analytical skills to interpret data and drive strategic decisionsExcellent communication and collaboration skillsCertification in SEO or digital marketing is a plus (e.g., HubSpot, Google Analytics Certified)Desired Skills
Familiarity with local SEO techniques and strategiesAbility to manage multiple projects efficiently and meet deadlinesCreative problem-solving and critical thinking skills#J-18808-Ljbffr