SEO and Google Business Profile Optimization Expert

RemoteVASaddar Town, Sindh, Pakistan

30+ days ago

Job description

Overview

Location : Remote

Job title : SEO and Google Business Profile Optimization Expert

We are seeking a highly skilled and experienced SEO and Google Business Profile Optimization Expert to enhance our online presence, improve search engine rankings, and optimize Google Business Profiles. The ideal candidate will have a proven track record in managing SEO strategies and Google Business Profile optimizations to drive website traffic and increase customer engagement.

Responsibilities

Develop, implement, and manage effective SEO strategies to improve organic search rankings and visibility
Optimize website content, meta tags, images, and URLs following best practices
Conduct keyword research and analysis to target relevant search terms
Monitor website traffic and performance using analytics tools and create actionable reports
Optimize Google Business Profiles, including updates to business information, reviews management, and location tagging
Implement local SEO strategies to enhance regional visibility and attract local customers
Stay up-to-date with SEO trends, search engine algorithm changes, and new tools
Collaborate with content creators to align SEO strategies with content marketing initiatives
Handle SEO audits to ensure compliance with search engine guidelines and maximize effectiveness

Qualifications

Bachelor's degree in Marketing, Communications, IT, or related field (preferred but not required)

Proven experience as an SEO Specialist or similar role

Demonstrable expertise in Google Business Profile optimization and management

Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs)

Knowledge of web development basics, including HTML, CSS, and JavaScript, for SEO implementation

Strong analytical skills to interpret data and drive strategic decisions

Excellent communication and collaboration skills

Certification in SEO or digital marketing is a plus (e.g., HubSpot, Google Analytics Certified)

Desired Skills

Familiarity with local SEO techniques and strategies

Ability to manage multiple projects efficiently and meet deadlines

Creative problem-solving and critical thinking skills

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