Social Media Manager

Company Description Wafi Engineering drives innovation at the intersection of tangible systems, digital advancements, and product development, delivering forward-thinking solutions to complex challenges. With expertise in Sustainable Infrastructure & Energy, Integrated Digital Engineering, and Engineered Product Solutions, we specialize in areas ranging from renewable energy and modern infrastructure to aerospace modeling, web development, and precision‑engineered products. Our unique multidisciplinary approach enables us to develop efficient and future‑ready solutions that serve a diverse, global clientele with technical excellence and sustainability in focus.

Role Description This is a full‑time on‑site role for a Social Media Manager based in Gujranwala. The Social Media Manager will plan, implement, and monitor the company’s social media strategies to enhance brand recognition, engage audiences, and drive growth. Key responsibilities include creating, scheduling, and analyzing social media content, collaborating with the marketing team for campaigns, engaging with the online community, and staying updated with social media trends to ensure innovative approaches. The role requires effective communication, creativity, and analytical thinking to manage Wafi Engineering’s social presence across diverse platforms.

Qualifications

Experience in Social Media Strategy, Content Creation, and Community Management

Knowledge of Social Media Analytics, Performance Metrics, and Reporting

Skills in Graphic Design, Video Editing, and Visual Storytelling

Familiarity with Social Media Advertising, Campaign Management, and Paid Promotions

Proficiency in communication, creativity, and trend analysis

Strong organizational skills and ability to manage multiple platforms simultaneously

Bachelor's degree in Marketing, Communications, or a related field

Understanding of engineering or technology‑industry trends is advantageous

Minimum 2 years experience of social media marketing

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