Digital Marketing And Team Manager - Remote

Digital Marketing And Team Manager - Remote

We are a printing and graphics company in USA, we are looking for a Digital Marketing team lead / manager who can maintain and manages our websites. This job requires remote work from home, third shift and Mon thru Saturday .

Your job responsibilities will be as follows.

• Plan, develop and implement our SEO strategy
• Work towards organic search optimization and ROI maximization
• Regularly perform thorough keywords research
• Identify key SEO KPIs
• Develop and optimize search marketing campaigns across multiple search engines and social media platforms
• Optimize performance of existing PPC (pay per click) campaigns
• Manage budgets and bidding of CPC (cost per click) keywords within multiple paid search campaigns
• Monitor redirects, click rate, bounce rate, and other KPIs
• Plan and implement SEM campaigns. Grow successful and profitable search engine marketing traffic acquisition opportunities
• Develop, expand and optimize campaigns & ad groups, keyword lists, improve ad copy titles and descriptions
• Desire to stay on top of competitor's strategies and keyword portfolios
• Prepare and present reports regularly
• Identify our user persona to better target identified audiences
• Identify problems and deficiency and implement solutions in a timely manner
• Suggest improvements for process and productivity optimization
• Work with the development team to properly implement SEO best practices
• Stay up to date with the latest SEO and digital marketing latest trends and best practices

Thanks

Job Specification

Required Skills :

Excellent interpersonal skills with ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and positive attitudes

Demonstrated detail-orientation

Strong verbal and written communication skills

A positive attitude and the ability to thrive in a collaborative and fast-paced environment

Understanding of search engine algorithms and ranking methods

Expert-level proficiency with SEO tools including Google Search Console and BrightEdge.

Advanced Excel skills.

Knowledge and experience working within a CMS-driven website ( WordPress)

Marketing and Advertising - New York, United States

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