As the Social Media Specialist, you will play a vital role in strengthening our online presence and engaging with our target audience. You will have the opportunity to work closely with cross-functional teams and contribute to the growth of our company.
Responsibilities
- Develop and implement a social media strategy to enhance brand awareness and drive engagement
- Create and manage content for various social media platforms, ensuring brand consistency and a strong online presence
- Monitor social media channels and respond to comments, messages, and inquiries on time
- Collaborate with the marketing team to develop captivating campaigns and promotions
- Analyze social media metrics and generate reports to track performance and identify areas for improvement
- Stay updated with industry trends and emerging social media platforms to ensure the company's social media strategy remains effective
- Collaborate with internal teams to gather and compile content for social media posts
Requirements
Bachelor's degree in Marketing, Communications, or a related fieldProven experience in managing social media platforms for a company or brandTechnical writing experience will be preferred.Experience in managing LinkedIn and Twitter accountsProficient in utilizing social media management toolsStrong understanding of social media algorithms, trends, and best practicesExcellent written and verbal communication skillsHighly creative with an eye for design and aestheticsStrong analytical skills and the ability to interpret social media metrics to drive strategic decision makingAbility to work effectively in a fast-paced and dynamic environmentSelf-motivated and proactive with the ability to meet deadlinesKnowledge of the technology industry and passion for innovative solutions