Assistant Manager Digital MarketingPeople Perfect • Islamabad, Pakistan

Assistant Manager Digital Marketing

People Perfect • Islamabad, Pakistan

4 days ago

Job type

Job description

Job Requirements :

Develop and execute the end-to-end digital marketing strategy across all key channels (SEO / SEM, social media, email, display advertising, and WhatsApp).
Plan, manage, and optimise all paid digital campaigns (e.g., Google Ads, Meta Ads) to generate leads, drive website traffic, and maximise ROAS / CPL.
Oversee all company social media accounts (Facebook, Instagram, LinkedIn, YouTube), including content calendar creation, community management, and engagement.
Monitor, analyse, and report on all digital marketing KPIs (e.g., website traffic, conversion rates, reach) using Google Analytics and other platform tools.
Manage the company's on-page and off-page SEO strategy to improve organic search rankings for key terms.
Collaborate with the Brand team to create and adapt content for digital-first platforms (videos, blogs, social posts) and oversee the maintenance / UX of the company website.
Manage and grow the company's email and WhatsApp marketing channels, creating targeted campaigns for dealers, architects, and consumers .

Qualification & Experience :

BBA / MBA (Marketing) or BS (Media Sciences or Computer Science).

3-5 years of proven, hands-on experience in Digital Marketing & Social Media Management. Agency experience is a strong plus.

Proven expertise in planning and executing Social Media Advertising across major platforms.

Hands-on experience in Performance Marketing, specifically managing PPC and SEM campaigns.

Strong knowledge of SEO and SEM practices, including both on-page and off-page optimisation.

Proficiency in using Google Analytics for tracking, analysing, and reporting campaign performance.

Digital Marketing Manager • Islamabad, Pakistan