Overview
Client Company Introduction : A tech enterprise focused on Carrier Billing, Micro Payments, and Mobile VAS across Pakistan, the Middle East, and Europe.
JOB SUMMARY As a Business Development Manager (Digital Products), you will play a key role in driving growth across our digital telecom portfolio by identifying new opportunities, developing scalable business cases, and leading strategic initiatives. This role requires a commercially driven individual with strong market insight, a strategic mindset, and a passion for digital innovation to unlock new value and business potential.
Responsibilities
Identify, evaluate, and execute business opportunities across telecom services and digital portals.
Lead development of business cases for new services with partners.Drive revenue growth through partnerships, product enhancements, and data-led strategies.Solution Design & ManagementCollaborate with technical and product teams to translate business needs into scalable solutions.
Lead feasibility, impact, and ROI analysis for new offerings and campaigns.Lead and supervise end-to-end product life cycle for in-house products.Analytics & InsightsUse Google Analytics, Microsoft Clarity, and internal data tools to identify product and market trends.
Drive insights-driven decision-making and track key business KPIs.Benchmark competitor offerings for positioning and pricing strategy.Customer Acquisition & MonetizationSupervise execution of digital acquisition campaigns (Google, Meta, TikTok).
Monitor CPA and revenue conversion with focus to improve acquisition efficiency and ROI.Qualifications
2-4 years of experience in business development, product strategy, or digital partnerships preferably in the telecom, VAS, or digital media sector.Proven experience in building business cases, leading initiatives with external partners, and translating insights into commercial outcomes.Demonstrated ability to manage cross-functional projects working with product, tech, analytics, and marketing teams.Strong analytical skills with hands-on experience using data platforms (Google Analytics, Clarity, Excel / Sheets, Power BI or similar tools).Solid understanding of Telecom business models, digital monetization strategies, and revenue tracking metrics (ARPU, CPA, ROI).Effective communication and presentation skills able to lead stakeholders conversations, pitch ideas, and defend recommendations.Ability to operate with strategic autonomy, own deliverables, and work in a fast-paced, performance-driven environment.Bachelors or Masters degree in Business, Economics, Data Analytics, or Marketing from a recognised institution.Other Details
Experience : 2-4 yearsLocation : RawalpindiTimings : Monday to Friday (9 : 15 am - 6 : 15 pm)Work Mode : On-siteBenefits :Employee Benefit Fund
Bi-annual Performance based reviews and incrementsAnnual Performance-based BonusComprehensive IPD Medical Insurance for you and your dependents for up to 400kMedical OPD Expenses Reimbursement Plan25 Paid leaves per annumProfessional Training and Certification Fee ReimbursementInterest-free Personal LoansEntrepreneurial Funding and Tech SupportApply at (not com)About HR WAYS : HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel stay updated or visit to know more.
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