Certified Digital Marketing Specialist

Overview

We are looking for highly talented Certified Digital Marketing Specialists, with particular skill sets with Google Adwords, Facebook / Twitter ads Google Analytics, Remarketing and SEO.

• Candidates MUST have practical knowledge of Google Webmaster tools, Google AdWords, PPC and Google Analytics Tool.
• Strong knowledge of ON-PAGE and Off-Page SEO Factors
• Strong skills of driving targeted traffic and making sales conversions
• Must be able to find targeted source of traffic.
• Must be able to handle Social Media Marketing Accounts
• Should be quick and maintain highest level of accuracy in work
• Must have sound technical knowledge and knowledge about latest trends in SEO
• Must be able to identify technical SEO issues within sites
• Should have experience in ecommerce websites SEO, should know techniques to market products. Devising strategies to drive online traffic to the company website.
• Tracking conversion rates and making improvements to the website.
• Developing and managing digital marketing campaigns
• Utilizing a range of techniques including paid search, SEO and PPC.
• Overseeing the social media strategy for the company.
• Improving the usability, design, content and conversion of the company website
• Responsibility for planning and budgetary control of all digital marketing
• Evaluating customer research, market conditions and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.
• Excellent Keyword research, analyses and competitor research skills
• Should have the ability to handle project independently, develop white hat and effective strategy in place
• Should know latest back linking techniques that are effective
• Must be able to manage Web 2.0 web sites
• Should have good expertise in social media
• We will prefer those who can write keyword optimized content
• Must have excellent reporting skills both written and verbal

Job Specification

Requirements of the role :

Information Technology and Services - Lahore, Pakistan

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