Anhance is looking for a creative and data-driven marketer to build and scale our content marketing efforts. Anhance is a digital sales platform designed to help marketers sell their digital content with ease.
This is a key role for the company to elevate our content to the next level. You will be responsible for content marketing for a company that lives and breathes content marketing. This role combines strategy and hands-on execution for scale.
What you'll do day by day :
- Develop a deep understanding of our space and buyers. Build a solid content marketing strategy to position us as a key market player.
- Create exceptional content. Identify key campaign themes and produce various types of content (blog posts, infographics, webinars, etc.). Run integrated campaigns to boost brand awareness and generate leads.
- Develop your own brand voice and tone. Ensure content meets high editorial standards, reflects our voice & brand guidelines, and benefits our target audience and customers.
- Establish benchmarks for success and ROI. Implement tools and processes for effective content creation and measurement.
- Collaborate with sales, support, and product teams to identify opportunities for content creation. Spot early trends and develop industry-leading content. Lead and engage an editorial board.
- Distribute and amplify content across channels. Experiment with new methods to reach new audiences.
Why you want this job :
High impact. This role is crucial to our success and growth programs.Potential for success. You can build and scale a content marketing team.Great team. We work hard, have fun, and are passionate about our vision and values.Our impact. We’re disrupting traditional business models and building something unique.Job Specification
Exceptional writing skills. Able to craft interesting, viral, and informative content on any topic.Strategic mindset. Understands our customers, industry, and B2B marketing to develop effective strategies.Hands-on approach. Willing to roll up sleeves, create content, run campaigns, and scale programs.Creative. Open to trying new ideas to elevate our creativity.Analytical. Focuses on data and ROI, experienced with budgets, analytics, and automation tools.Excellent communicator. Capable of sharing information internally and externally.Experience managing freelancers (writers, designers, animators) to produce high-quality content.Thrives in a fast-paced startup environment and eager to shape the future of content marketing.Location : Rawalpindi, Pakistan
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