Editorial Content Developer

Job Description

vFairs is a leading all-in-one event tech platform that helps organizations host engaging virtual events. Our platform empowers businesses to create immersive online and in-person event experiences, fostering meaningful connections and driving success.

ABOUT THE ROLE

We are looking for a prolific and talented Editorial Content Developer to write and produce various types of content to expand our company’s digital footprint, drive awareness and, in turn, generate qualified leads. This role requires a high level of creativity, great communication skills, attention to detail, and project management skills.

We are not looking for an SEO blog writer who synthesizes existing content on SERP into an article. We value a strategic approach to storytelling.

Our ideal candidate should be able to write original content and take a piece from ideation and discovery to production with minimal supervision.

RESPONSIBILITIES

Write amazing copy across all kinds of content types, including blog posts, case studies, thought leadership blogs, email newsletters, press releases, landing pages, lead magnets, flyers, and brochures. You should have an intense passion for writing high-impact copy on any canvas imaginable.

Interview experts and write a compelling narrative based on their insights.

Research the product domain thoroughly and drive the ideation process to come up with creative content ideas and compelling narratives to market to our ICP.

Collaborate with graphic designers, product marketers, sales professionals, and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.

Work with the social media, web, SEO, and email marketing teams to distribute content.

Analyze content performance metrics and report back to inform future content strategy based on data insights

THE IDEAL CANDIDATE :

Strategic Thinker : You don't just execute, you contribute ideas that drive business results

Self-Directed : You thrive with autonomy and can manage projects from conception to completion

Adaptable Communicator : You can write for C-suite executives one day and an in-depth e-book the next

Feedback-Oriented : You view feedback as fuel for improvement and can implement changes efficiently

Curious by Nature : You genuinely enjoy learning about new technologies and industry trends

REQUIREMENTS

BA / BS degree or equivalent working experience.

Familiarity with event technology or related B2B software markets.

Demonstrated ability to optimize content for SEO and intent.

Strong project management skills with the ability to handle multiple concurrent projects.

Exposure to content analytics and performance measurement.

Bonus skills : Proficiency with tools like WordPress, Canva, Asana, Ahrefs, Hubspot and GA4.

WHAT WE OFFER

Opportunity to contribute to content strategy for a growing SaaS platform

Direct access to industry experts and thought leaders

Collaborative, feedback-rich environment focused on professional growth