Senior Marketing Manager
PeopleLahore, Punjab, Pakistan13 hours ago
Job descriptionStrong knowledge of digital marketing tools and platforms (Google Ads, Meta Business Manager, SEO / SEM tools, Google Analytics, etc.). Experience working with media and creative agencies. Familiarity with e-commerce marketing strategies and performance-based campaigns. Leadership & management skills. Strategic & analytical thinking. Experience in managing media operations and marketing events. Proficiency in budgeting, forecasting, and ROI analysis. Ability to develop and deliver on an Integrated Marketing Plan. MBA / BBA in marketing or a related field. 10 to 15 Years of experience . Minimum 3 to 5 years in a managerial / leadership marketing role. Experience in Consumer Electronics / FMCG / Telecom sectors will be preferred.
About the job Senior Marketing Manager
Job Requirements :
- Develop and execute integrated marketing strategies to drive brand growth and market share.
- Lead 360° campaigns (TV, Digital, OOH, Print, Radio) aligned with business goals.
- Manage marketing budgets, ensuring ROI-driven execution.
- Lead digital marketing strategy (SEO / SEM, paid media, influencer marketing, analytics).
- Collaborate with global and regional teams for campaign alignment.
- Strengthen brand positioning through PR, sponsorships, and CSR initiatives.
- Support product launches and go-to-market planning with the sales team.
- Manage relationships with media and creative agencies.
- Coach and mentor marketing executives to enhance performance.
- Develop marketing reports and analytics dashboards.
Essential Technical Skills :
Qualification & Experience :
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Marketing Manager • Lahore, Punjab, Pakistan
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