Social Media & Content Engagement Specialist (Remote)

Social Media & Content Engagement Specialist (Remote)

Job Openings Social Media & Content Engagement Specialist (Remote)

About the Company

We specializes in providing Internet of Things (IoT) development and consulting services to conceptualize, architect, engineer and maintain cutting edge IoT technologies with a singular focus of helping you achieve business growth. We have a deep understanding of the complex tech stack to stand up enterprise IoT products and cloud platforms.

Location : Remote Pakistan

Working Hours : 6pm Onwards (US Based)

Working Days : Mon to Fri (Sat & Sun Off)

Job Type : Full-Time

Job Summary :

We are seeking a dynamic and self-motivated Online Marketing Specialist with a strong command of English and a deep understanding of social media platforms, particularly LinkedIn. The ideal candidate will be responsible for increasing engagement, driving conversations, and enhancing brand visibility within the healthcare sector, targeting US / Canada-based doctors. This role demands a creative approach to content creation, rigorous social media management, and the ability to work independently to achieve results.

Key Responsibilities

• Develop and implement comprehensive social media strategies to grow followers, increase engagement, and drive conversions.
• Monitor social media platforms, respond to interactions, and manage online communities to foster organic, engaging conversations.
• Identify and engage with key social media influencers and groups relevant to the healthcare sector, particularly targeting doctors in the US and Canada.
• Craft creative and thoughtful content designed to resonate with and engage target audiences.
• Produce viral content that aligns with the brand's voice and objectives.
• Maintain a high standard of attention to detail to ensure content is audience-specific and impactful.
• Rigorously follow and engage with target influencers and relevant accounts daily to build strong relationships and drive meaningful interactions.
• Utilize a deep understanding of social media metrics to measure and optimize engagement and conversation outcomes.
• Execute plans effectively to achieve desired engagement results, adapting strategies as necessary based on performance data.
• Collaborate with stakeholders to align social media strategies with overall marketing objectives.
• Participate in occasional video conferences with stakeholders / customers to discuss progress, strategies, and results.

Must-Have Qualifications

Nice-to-Have Qualifications

Key Success Criteria

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