SEO Specialist Needed

Management of all activity and processes required to efficiently run profitable SEO / PPC and paid social campaigns.

Build creative campaigns from end-to-end with the support of the design and development teams.

Work in collaboration with the rest of the SEO team to ensure integrated campaign execution.

Analyses the performance of campaigns and identify and suggest conversion optimization opportunities to exceed client expectations and grow accounts.

Take ownership to continually improve campaign performance and ROI over time.

Creative thinking and problem solving is a must. If one channel or message isn’t working, you’ll need to generate new ideas to explore and test.

Strong Google Analytics and SEO knowledge. Proven SEO optimization methodologies.

Proven PPC skills, optimization techniques and bid management.

Experience in display and remarketing.

Experience of paid social campaigns.

Content writing experience is a must for writing blogs, client questions and landing pages.

Any experience of tools such as SEM Rush / Authorities would be a benefit.

Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns.

Analysis of SERPs, analytics data, plus competitor and industry activity to make continual improvements to websites.

Technical SEO, including 301s and site architecture.

Monitoring Google Webmaster Tools.

Link building strategy and implementation.

Preparing useful weekly and monthly reports.

Job Specification

SEO adwords campaign email marketing html css php wordpress google offpage onpage joomla facebook

Information Technology and Services - Karachi, Pakistan

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